Customer reference programs have a new name and a few new responsibilities in Jeremiah Owyang’s latest post: Checklist: Develop a Successful Advocacy Program
Entries Tagged as 'community marketing'
Customer Reference Program = Customer Advocacy Program
November 2nd, 2009 · No Comments · Customer Engagement, Customer Reference Programs, Social Media
Tags:community marketing·customer advocacy·customer reference management·customer reference programs·social media·word of mouth
Reflections: 2009 Customer Engagement Summit
October 29th, 2009 · No Comments · Customer Engagement, Customer Reference Programs
Thoughts on the 2009 Summit on Customer Engagement.
Tags:community marketing·Customer Engagement·customer reference management·customer reference programs
CEOs Slow to Adopt Social Media
August 6th, 2009 · 1 Comment · Customer Reference Programs, Social Media
It’s Official: Fortune 100 CEOs are Social Media Slackers
Tags:community marketing·customer reference marketing·customer reference programs·social media
