Measurement of the program is so important both for the sake of continuous improvement, but also for gaining and maintaining executive level support. Here’s what you need to know about metrics that count.
Entries Tagged as 'Customer Reference Program Maturity Model Podcasts'
Customer Reference Program Maturity Model Podcast – Element 2: Program Metrics
March 19th, 2009 · No Comments · Customer Reference Program Maturity Model Podcasts, Customer Reference Programs, Podcasts, Program Metrics
Tags:customer reference management·customer reference programs·Tools
Customer Reference Program Maturity Model Podcast – Element 1: Program Vision
March 10th, 2009 · No Comments · Customer Reference Program Maturity Model Podcasts, Customer Reference Programs, Podcasts
In the second of our Customer Reference Program Maturity Model podcast series, we discuss the first of 11 elements, program vision. A strong vision sets a clear course and can make the difference between your customer reference program becoming a tactical tool or a critical asset to the business. In this podcast David and I [...]
Tags:customer reference management·customer reference program·Tools
Customer Reference Program Maturity Model Overview Podcast
February 27th, 2009 · No Comments · Customer Reference Program Maturity Model Podcasts, Customer Reference Programs, Podcasts
We’ve brought our highly praised customer reference program maturity model to life through this series of podcasts. David Sroka and Darren Smith are interviewed on each of the 11 elements in the model, and share lots of client stories and best practices to illustrate their perspectives.
Tags:customer reference management·customer reference programs·Tools
