The recruiting aspect of the customer reference program is essential to your success. Every company wrestles with how to start and maintain a steady flow of candidates, which add variety to your choice of candidates for reference activities, and spreads out usage across more references, which reduces the risk of overuse of any one customer. Forming your plan based on these six tips will get you a long way towards your recruiting goals.
Entries Tagged as 'Tools'
Customer Reference Nominations, Six Tips
July 20th, 2010 · No Comments · Customer Engagement, Customer Reference Programs, Tools
Tags:customer reference database·customer reference management·customer reference programs·customer reference system·customer references·Tools
Qwest Voice of the Customer Program Receives Industry Recognition
May 17th, 2010 · No Comments · Best Practices, Customer Engagement, Customer Reference Programs, Podcasts, Program Content, Program Metrics, Tools
Qwest’s Voice of the Customer program receives prestigious B2B Marketing award.
Tags:customer reference management·customer reference programs·customer references
Data Rock Stars and Customer Reference Programs
May 17th, 2010 · 2 Comments · Best Practices, Customer Reference Programs, Program Content, System, Tools
I came across this recent article from 1to1 Media on the importance of having a “Data Rock Star” on your team. Over the past few months we have been involved in some significant data migration projects as part of bringing new clients live on our customer reference management system (RMS).
Tags:customer reference management·customer reference programs·customer reference systems·customer reference tool·customer references

